Wearing the same purse every day is a common side effect of chaotic, rushed mornings. Enter the "purse bowl," a clever organization trend that’s gaining traction on social media. Lifestyle content creators are embracing the idea of placing a decorative bowl or basket near an entryway to make switching out purses faster (and more clutter-free) than ever. Whether you keep the bowl by your front door or in your bedroom, here’s how to make this simple system work for you.
What Is a Purse Bowl?
Purse bowls or baskets are designated landing spots for your daily essentials. Instead of digging through yesterday’s bag or forgetting what you’ve left behind, this setup gives everything a convenient home, no matter which purse you’re carrying.
At the end of each day, empty your wallet, keys, lip gloss, mints, and other must-haves into the bowl. The next day, pick a new purse, then quickly restock it with contents from your curated stash. You don’t have to transfer every item every time—just what you need, depending on the size of the bag and your plans. Think of it as a purse pit stop: It’s fast, stylish, and refreshingly low-effort.
Benefits of Keeping a Purse Bowl Handy
The purse bowl is ideal for people who prefer to change out their purses daily or weekly. However, it’s even more important for people stuck in hectic morning routines who use the same basic bag, not because they want to, but because they just don’t have time to switch. Once they introduce the purse bowl as a daily habit, they can use more handbags in their collection, which certainly could add more joy to each day.
The biggest perk of this method is that it’s a quick, practical way to keep your purse organized without adding several extra steps to your routine. Additionally, having an open space where you can see your purse contents every day can help eliminate clutter. When you don’t empty your purse regularly, it inevitably becomes a catch-all for a variety of small items, some of which you won’t use for months at a time. Over time, the purse bowl will help you learn what you really need and use vs. what just clutters your bag.
Source: Thomann, L. (2025b, June 14). Purse bowls are the viral entryway hack you didn’t know you needed. Better Homes & Gardens. https://www.bhg.com/purse-bowl-trend-11747931